Relevant Keywords / Content relevance and ranking of the offered URL in Google (and other search engines)
The content relevance of the links now plays an important role in Google's evaluation. Only bookings with a clear topical relationship between the buyer's URL and the seller's URL make clear sense. Content-irrelevant links no longer lead to the desired results. With linking, the content relevance of two webpages is much more important than PageRank. Content relevance means that there is a relationship between the target URL and the offer URL in terms of content. This does not mean that the target URL must deal with exactly the same topic, but merely that some reference can be found between the two pages.
Ask yourself the question: "Does it make sense thematically that the offered page has a link to your page?"
The ranking of the offered URL in Google (and also other search engines) is very important. If it has an appealing ranking for your search terms, it can be assumed that links from this URL are very effective. If it has a strong filter or a penalty, you should not buy backlinks on this URL.
The URL of any offer on our marketplace will only be shown after booking. Thus we provide the highest degree of security for our customers and the portfolio is protected. It cannot be traced back as to why linking took place and the purchase of backlinks cannot be detected.

PageRank     
The PageRank is the value with which Google rates a website on the basis of the number and the weighting of its inbound links, and it forms the core of this search engine. This value is represented as a number between 0 and 10. Whereas a high PageRank also used to be clearly associated with a high ranking position, this has no longer been the case since the beginning of 2004 and it has recently been further restricted.

The first criterion to consider when purchasing backlinks is the relevance of the link website to the target site. It is really not worth buying backlinks based on PageRank only. There are many factors that contribute to the ranking and simply going by PageRank is not sufficiently focused to offer long term success. This is also the reason why there is hardly a relation between a high page rank and rankings on Google anymore.
In fact, many professional SEOs now place almost no importance on the PageRank at all and proceed according to the content relevance and ranking of these pages in Google.
Only bookings with a thematic connection between the buyer URL and the seller URL are appropriate. Topics irrelevant links are no longer effective. The thematic relevance of two websites plays a much more important role in linking than the PageRank. Topic relevance means there is a fundamental relation between the target URL and the offer URL. This does not mean that the target URL should deal with exactly the same subject, but simply that any relation can be made between these two sides.

RankingScore
The RankingScore states how a specific URL ranks on Google, respectively the URL’s significance on Google. The RankingScore does not evaluate the domain in its entirety, but each URL/sub page separately. The RankingScore thus assists with the evaluation of the quality and the strength of a backlink form a specific URL.

Placement of the backlink    
Google (and also other search engines) rates backlinks that are placed in the middle of the content area more highly than backlinks that are set in the footer alongside numerous other links. Backlinks are offered in a wide range of variants/placements. Our post link product deliberately offers keyword linking in or below existing posts, respectively, articles.

Number of external links    
This value describes the current number of externally set links on the URL. The number of external links that a webpage has is a very important factor. The greater the number of external backlinks on a website, the weaker the effect of the individual backlinks will be. Pages with a large number of external links (including link exchanges) may be entirely excluded from PageRank inheritance and rankings by Google.

Number of internal links    
This value describes the current number of internally set links on the URL.

Integration on sub-pages    
A backlink can not only be integrated on a particular URL, but also in a domain including its sub-pages. The more pages that contain the backlink, the higher the corresponding link popularity will be. In each offer it is noted whether or not the backlink will also be integrated in further sub-pages. A few SEOs are of the opinion that placing links on all pages can be damaging. teliad does not share this opinion, because it is not unnatural and many webmasters integrate a backlink in the same place on all of the webpages of a domain.

DMOZ/Yahoo directory    
Backlinks from pages that are listed in the DMOZ and Yahoo directories are considered to be particularly effective, since Google usually classifies such domains as being very valuable.

Link popularity
This refers to the quantity of a website’s inbound links, which represents a decisive ranking criterion for many search engines. For this reason it can be assumed that links from pages with a high link popularity are weighted more highly. Please note that in Google's link display not all backlinks are shown, but just a very incomplete portion which are not defined more closely.